In the business world, your credibility is all that you have to fall back on! Avoid the most common mistakes in article writing. Article marketing can be effective and easy, but in order to be successful you need to follow some simple ground rules. Making just one of these mistakes can cost you your credibility.
People are not stupid!
Your readers can recognize sales letters and ads. Do not try to make your otherwise informative article into a sales letter or stock it full of affiliate links. This will immediately turn your readers away and most likely they will not return.
Please your readers.
Your article should be between 300-750 words. Anything less than 300 words isn’t really even considered an article at all and may not be taken seriously. Once you’ve reached about 750 words you may want to market that article as an eBook. People like to know what their getting into before they read something. If you make your article too long, your readers may get impatient.
Dot your i’s and cross your t’s.
Checking your grammar usage and spelling before you submit your article is very important! This can ultimately make or break your reputation in your field. You could have the most informative article on a specific subject but unfortunately nobody will take the time to read it if it’s written poorly. Always check and double check your article before posting it!
Submitting to directories.
If you have the opportunity to fill out an author’s resource box, DO NOT use this space for an advertisement! This box is used for information about the author, not a sales pitch. Once you have filled out the required information, you may add a link for more information on the specific topic, pointing to your website.
Keep it simple.
Do not use facts that you yourself have not researched. A reader that knows the true facts regarding your article will surely call you out on your fabricated facts. This will definitely ruin your credibility. Also try to avoid using too much excitement in your article as well as the headlines and summaries. If your article doesn’t live up to the hype this can hurt you.
Do not plagiarize!
If you didn’t already know, plagiarism is copying work word for word or paraphrasing and taking credit for it as your own. Research what you want to write about, then based on what you have learned write an article in your own words. You may however, use someone else’s words if you use them as quotes and acknowledge your source.
Following these basic guidelines when writing an article will be sure to credit you as an expert in your specific field. Using great articles is a great way to keep your visitors coming back to your site wanting more information. So be sure to add content regularly.
Speak Your Mind