As a local business owner, are you tapping into the power of video marketing and social media marketing as a combination to get the word out about what your business offers?
Most local business owners are not!
Most business owners don’t know how to do it themselves and further, wouldn’t know where to start.
They “think” it’s too expensive to have it done for them and they are not sure of the return on their investment. The good news is that video marketing is not like buying airtime on TV. The costs are much lower and the ROI is trackable through the use of analytics.
If you aren’t using video marketing, you’re missing out on one of the most powerful ways to promote yourself and your business.
Video can help you to get more publicity. Google, and other search engines L.O.V.E. video! As a result of that, they will rank your videos higher in the search engine rankings and higher rankings means you will be able to generate more traffic and sales to your website.
The numbers don’t lie.
If you search YouTube, you’ll find their statistics quite startling:
“People are watching 2 billion videos a day on YouTube and uploading hundreds of thousands daily. In fact, every minute, 24 hours of video is uploaded to YouTube”.
If that doesn’t give you a clear picture of the sheer number of people watching video, perhaps the following numbers will mean something to you: [Read more...]